Home hygiene startup Cleevo has successfully raised $1 million in a seed funding round, marking a significant milestone in its mission to transform the home cleaning industry. The round was led by Eternal Capital, with participation from prominent investors such as Zeca Capital, DeVC, Utsav Somani’s iSeed, and Suhail Sameer of OTP Ventures, among others.
Founded with a vision to offer innovative and sustainable cleaning solutions, Cleevo aims to address the growing demand for eco-friendly and effective home hygiene products. The company plans to utilize the freshly raised capital to scale its operations, focusing on research and development (R&D) to create cutting-edge, concentrate-based cleaning alternatives.
In addition to enhancing its product line, Cleevo intends to bolster its manufacturing capabilities to meet increasing market demand. The startup is also eyeing a digital-first distribution strategy to ensure wider reach and accessibility for customers across India and beyond.
The funding will further support Cleevo’s ambitions for international expansion, as the brand looks to tap into global markets where sustainable home care solutions are gaining traction. This strategic move is expected to position Cleevo as a key player in the global home hygiene sector.
Speaking on the funding, a spokesperson for Cleevo expressed excitement about partnering with Eternal Capital and other investors who share the company’s vision. They emphasized that this investment will accelerate their growth and help bring innovative products to households worldwide.
As the home hygiene market continues to evolve, Cleevo’s focus on sustainability and innovation sets it apart from traditional players. With this seed funding, the startup is well-poised to make a lasting impact on how consumers approach home cleaning in the modern era.
Maria Lourdes
